Author: jomark3@verizon.net
Ebooks are a great way to make money online. All of the big Internet Guru’s sell them. This alone should tell you something. To develop a profitable business, use the same techniques as those who are most successful. Some of these Guru’s make six figure incomes ON A MONTHLY BASIS! So get your piece of that action, develop your own ebook.
Many people think that writing an ebook is too hard. But it doesn’t have to be. If this is your first attempt at writing an ebook, start out small. Begin by writing a short five to ten page ebook. But for some people, even this seems like a daunting task. Follow these easy directions and you will be well on your way:
1. Make a detailed outline of the points that you want to cover.
2. Organize your outline so that all related items are grouped together into separate categories. You should probably have three or four items in each category.
3. For each category, write a short 300 to 500 word article. Give each article a title and save it for later. The nice thing about this technique is the fact that you don’t have to complete the project in one day. If it takes you two weeks (or ten weeks), it’s okay. Take your time and do it well.
4. After completing an article for each category from your outline, organize them into a single file. Read through each article carefully. Does the information flow from one article to the next? If not, you may have to add some filler information.
You’ve just completed your first ebook. Give it a catchy title and you are business. Smaller ebook like this frequently have much higher conversion rates than larger, more expensive ones. You can also you it as a give-away item to entice people to subscribe to your list. Because it is your own, you can do whatever you like with it. And more importantly, now that you’ve seen how easy it is, your next one will be that much easier.
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Author: David O Connell.
Writing an e-book is not as difficult as it may sound - in fact, anyone can do it! Most people write Ebooks for marketing purposes, for example, to spread the news about their website or product promotion. Of course,Ebooks are also a great idea for any author who cannot get published the traditional way.
So how do you format an e-book yourself if you are not working with an online publisher that usually handles all the formatting issues for you? Luckily, it’s very easy to prepare a manuscript for Ebook distribution. Most people use Microsoft Word and then convert the file to PDF format.
The Majority of e-books are sold in Adobe Acrobat’s PDF file format, however, the designing of your Ebook will first be done in Word (some people may have to use Pagemaker or Quark for more complicated designs containing illustrations).
The good news is that you don’t have to own a version of Adobe Acrobat to convert a Word file into a PDF format. At the same time, owning the Adobe Acrobat program will allow you to add neat features to your Ebook, such as hotlinked URLs, forms, and pages imported from other programs. This gives an ebook a higher quality appearance. Adobe costs about $200.
The Design
A good Ebook has to be well designed and well organized - you don’t want it to come off looking cheap and unprofessional. Fortunately, it’s very easy to use the features available in Word for proper formatting.
Page size. Ebook pages are usually between 5×7 and 6×9 (5.5×8.5 is the typical format). Set the custom page size in the Page Setup menu of Word.
Margins. Use the Format: Document command and set margins to at least three quarters of an inch on all sides. If you want to include a header or footer in your Ebook, set the top and bottom margins a bit larger. Turn off the Mirror Margins option as well.
Headers and footers. Your Ebook should have a running header at the top of the page for most people this is the book’s title and the page number. Input this information flush left, flush right, or center. There are a few different combinations, so choose something you like. It’s recommended to use a smaller font for the header/footer and italic or bold to make it stand out a bit. Make use of the Border command to create a line between the header and text this comes out looking quite nice.
Font. Stick to standard fonts such as Times, Times New Roman, Century New Century Schoolbook, or Palatino. Arial or Helvetica are a good choice for chapter headings and subheads. As far as size goes, use 11 points for the main text, and 12-14 for subheads. Test the fonts you’re considering before making a final choice to find a winning combination some fonts look better on the screen than when they are printed.
Formatting is rather easy, so don’t let it intimidate you. Play around with Word and your Ebook will turn out great.
About the Author:
David O Connell: How to Write Publish and Market Your Own High Profit E-books Get part 2 here
Author: David O Connell.
Now that you have the basic format for your ebook, it’s time to move on to the finer details. Here are some more tips for formatting your ebook in Word and converting it into a PDF file.
Illustrations. Ebooks often include photos, pictures, charts, and other illustrations. However it’s important to realize that because illustrations contribute to a larger file size, some ebook publishers only accept text submissions.
There is more than one way to add illustrations to your ebook, but one method is to use a scanner and then convert the pictures to .gif or .jpg files. You can then format the photos any way you like using software such as Photoshop or the GIMP.
You can’t really add illustrations directly into Word (you can, but it’s a nuisance) so if you plan to create an ebook with a lot of pictures, it’s a better idea to use a desktop publishing program. Always leave enough of a margin between the illustration and the text, and add captions when necessary.
Front matter. This includes the title page, a copyright page, acknowledgements, and a table of contents. To put together the copyright page, take a look at the copyright page of a print book and use the same formatting and information, using your own name and book title, of course. Leave out unnecessary items, such as the Library of Congress information. The only time you’ll need an ISBN number is if you’re going to sell electronic copies of the book on disk at a later date.
The table of contents is easy, Word automatically generates a table of contents when you use Headings formats for the chapter titles and subheads.
With an ebook it’s better to label the first page as Page 1, even if it’s the title page. Print books don’t follow this format, but it works well for ebooks.
Back matter refers to all the information you opt to include at the end of the ebook, such as an index, bio, and contact information. Here you can also advertise other books you’re selling.
Time for Acrobat
Now that you have everything formatted in Word, it’s time to convert the file to PDF format. This is very easy to do. Simply use the Print command in Word and choose Save as File under the General pull-down menu. Select Acrobat PDF as the file type and choose the Destination as File. Click the Print button and that’s it! Your file is now a PDF, and can be read in Adobe Acrobat. Or, you can visit the Adobe website and convert the ebook for free online.
If you own a full version of Acrobat, there are more options to play around with. For example, the full program allows you to hotlink all the URLs in the ebook underline links or make them a different color so that they’ll stick out and your readers won’t miss them. There’s no point in creating hotlinks in the original Word document, as they will disappear during the conversion process anyway. Save this step for Adobe.
About the Author:
David O Connell: How to Write Publish and Market Your Own High Profit E-books Get part 1 here
Author: mfuzi
It couldn’t be easier to select a topic for an ebook. People are hungry for information, and people are looking to the Internet to feed their hunger. After you’ve read this chapter, you will feel confident enough to choose your own topic, or you can literally pull your ebook topic directly from this ebook and use it! How’s that for a deal?
Observe what’s going on around you.
If you’re smart enough to read this book, you’re smart enough to look around you and determine what interests you and those around you. Think of what problems you’ve recently solved, and what kinds of problems others have had and solved. Any problem that has been solved in your world could easily be the subject of your next book. People love to read how other have solved a problem that they currently have.
So, brainstorm a list of problems in your life and in the lives of those around you. Your friend Bob lost his job? Your sister’s child had chicken pox? How did they cope or find solutions? While you’re at it, start another list of unsolved problems evident in your corner of the world. Write down problems you wish you had solved. Aha! These are subjects that people will really be interested in! How to lose the last ten pounds. The truth about UFOs. The straightest path to becoming a millionaire. From your personal corner, your step-granddaughter is pregnant at age 14? Your grocery bill is double what it used to be? Your roof leaks? These are problems waiting for ebook solutions!
These unsolved problems would also be great ebook topics. Remember, you don’t have to know the solution, just the topic. You’re going to get someone else to do the research and write the book for you. You will not actually be writing one word.
Spend a few minutes Googling
The Internet is a great way to find out what people are looking for at any given moment. You can search for almost anything. Google™ is a popular search engine you can use, or you can try any of the others like Yahoo!® or Mamma.com. Type in phrases like “top concerns of Americans,” “best-selling nonfiction topics,” or “popular how-to manuals.” Common worries of 2005.
And while you’re on the Internet…
Find out the most popular nonfiction books from the New York Times bestseller list, Amazon, and a Google search for ebooks. Your findings will tell you exactly what book subjects people are buying right now.
Try this. Go to www.amazon.com. From the tabbed menu running along the top of the Amazon home page, click “Top Sellers.”
I did this one day in September 2005 and found a Harry Potter book, several other fiction books, and titles such as Natural cures “they” won’t tell you about, How what you wear can change your life, How to profit from the demise of the dollar, and The official SAT study guide. I’ve paraphrased to some degree, but you get the idea.
Here’s what I learned just from spending a few minutes on Amazon that day. People are reading good fiction from already-best selling authors (Da Vinci Code, the Harry Potter series, and others). Secondly, Amazon buyers, buying over the Internet, are interested in nonfiction topics such as improving their lives and making more money. For these books, just about any author will do, even virtual unknowns or people who went to prison for lying to the American public.
And that quick visit only confirmed that the straightest route to ebook profits is in the nonfiction ebook market. This is for a number of reasons. Fiction readers tend to like to curl up in a chair with an actual book. Some of them attend book clubs where the physical books are brought around someone’s kitchen table with wine and cheese. Fiction readers tend to purchase from authors they’re already familiar with. Fiction can be more difficult to write and deliver well. Also, many of the classics in fiction are available as free ebooks. A reader interested in fiction could just download those. So stick with nonfiction unless you’re feeling particularly bold and experimental.
Here is some more good news, and if you didn’t already know this then you are going to be smiling big. Drum roll please… ideas are not copyrighted, therefore any idea you see, hear, or read anywhere anytime, is yours to use for an ebook! You can create books around the same ideas that are covered in the Amazon best seller list, and turnaround and create an ebook on the exact same subject!
Now, copyright law does protect the way ideas are expressed, so you want to make sure your hired author does not plagiarize or copy book text outright. And you cannot use the title word for word either. But there’s nothing stopping you from creating another book or ebook that covers the same subject with a different voice. It’s all as completely legal and guilt-free as nonfat Haagen Dazs. This is why looking at bestseller lists is a great way to get topic ideas.
Digging a little deeper
There are groups of people who are willing to buy nonfiction ebooks: hobbyists. At any given time, these people are looking for ways to spend their money on their hobbies. Their passion is your financial gain.
What avid hobbyists want will always make great ebook material. Note that I did not say what hobbyists need. You may have certain opinions on what exactly certain people should need or should read. But those are not necessarily good topics for immediate ebook profit. Those topics may be areas for you to dabble in at your leisure. However, if you want to make money at this, find out what niche groups want, and hit those groups with your ebook.
Find hobbyists and niche groups by searching the web for “popular hobbies,” “enthusiasts,” or “what America is buying.” Or, you can search specifically for forums and discussion groups for hobbyists. In the forums, people talk with each other to share ideas with one another. Often, they will exchange testimonials for equipment, upcoming events, and books.
One popular site where hobbyists go to talk to one another online is Yahoo!. Check it out. Go to www.yahoo.com. Click “groups.” On the groups page you’ll see a list of categories such as Business & finance, and Religion. For demonstration purposes, click on “Games.”
On the games screen, game subcategories are listed followed by numbers. The numbers indicate how many discussion forums are available for that subcategory. These numbers reveal a lot. Notice how “role playing games,” and “video & computer games” have factors of ten or in some cases factors of 100 more forums than other subcategories. “Wargaming” and “paintball” don’t even come close, although those categories are much more discussion-laden than “horseshoe pitching.”
For fun, one day I continued selecting subcategories until I arrived at a list of over a thousand (yes a thousand) discussion groups on Yahoo having to do with vampire role playing. Here’s how I got there: Games>>Role Playing Games>>Live Action>> World of Darkness>>Vampire: The Masquerade.
Some of the forums are open to new members, and you can join to read what everyone’s discussing. Once in the forum, you can review discussion threads from today, yesterday, or a year ago. Don’t go back too far if you want to find out the hottest possible ebook topics. You can participate in discussions if you like. FYI, do not drop into a discussion group just to market an ebook; hobbyists consider this spam and will drop you from the group.
When you read and/or participate, you’ll find out what this group is buying. All you have to do is skim to find out what questions they are asking each other about products or traveling or information. What they are interested in buying is a key piece of information because passionate consumers love to research before they buy. This is an immediate ebook market. Create a book on how to select the best this or that on the market, related to the current wants of the enthusiasts.
Enthusiasts come in all shapes and sizes. Think brides-to-be, golfers, whitewater rafters, people who collect vintage baseball cards, wine connoisseurs, gardeners, frequent vacationers, video gamers, and parents who put their children into private tutoring, ballet, and violin lessons before age 3.
There are some hobbies that seem to continually attract enthusiasts, like playing golf, watching football, restoring old cars, and listening to music. These are classics. Then there are some hobbies that seem to come and go in waves, such as Red Hat Societies participation, snow boarding, or line dancing. Pick either a classic hobby or a fluctuating hobby in its peak season for your best odds.
A big market on the Internet is the 20-30 set. Here’s what they are doing right now, according to one survey. They’re snowboarding, wakeboarding, traveling, camping, listening to music, taking photographs. They’re drinking gourmet coffee, rock climbing, playing guitar, camping, dancing, looking for online love, shopping for computers and other electronics, attending sports events, studying the Bible, exercising, trying to find jobs, and watching movies. Any one of these subjects would make a great ebook with a buying market standing by.
How-to’s and hot topics
There is almost no limit whatsoever on the marketability of how-to books. Everyone wants an instruction manual, advice, and encouragement that they can do anything they read a how-to book for. Anything you know how to do, anything you’ve ever wanted to learn, or anything that’s teachable at all, can become a how-to ebook.
How-to books for hobbyists are a good way to go, and this overlaps with the discussion above. A hobby how-to ebook could be anything from how to build a home from hay bales to how to play Texas Hold ‘Em to how to understand Shakespeare.
One book publisher knows how hungry we are for how-to information, and has created a whole series of “Dummies” books around the market. Further, there are other similar book series’, and all of them are doing quite well! “The Everything” series, “Idiot’s Guide” series and others are all cashing in on the how-to phenomenon.
You could cash in by creating ebooks on any or all subjects covered in any of those series’. Go to www.dummies.com, and check out their list of titles. Pick one you like, and move full speed ahead!
Remember that even though the books have “Dummies” in the title, that the books are as popular as they are because the readers are not treated like dummies at all. The authors cater to a person who wants to find out the easiest way to do something without too much tangential discussion. When you have your ebook written and when you choose a title, make sure you are appealing to a reader’s smarts! If you use words like stupid, dumb, or hopeless in the title, make sure that it is clear that the meaning would not extend to insulting the individual reader.
Ebooks, because of their brevity and because they are marketed primarily on the Internet can target smaller audiences. You don’t have to write a universal book like How to use a computer (which may not be interesting enough to sell anyway in this decade). Ebooks can cover more specific territory. Knowing this, you can 1) create your ebook in a specific way for a specific niche readership, and 2) create additional ebooks for different facets of the same subject, and sell each one separately!
Say you’ve decided to write an ebook on fishing. (FYI, this is one of those hobbies where enthusiasts are willing to spend money!). You could create “How to Catch Freshwater Trout,” “How to Tie Your Own Flies,” or “How to Plan a Successful Deep Sea Fishing Trip.” Almost anything related to the hobby can become a separate ebook depending on how much detail you include. Clearly, “How to put on waders,” probably wouldn’t be a great choice (though some would say it’s impossible to underestimate today’s consumer), because you would have to strain to fill up 60 to 100 pages on such a simple topic. You get the idea. The topic would need to be, in most cases, book worthy. Use good judgment.
Then, life itself requires instructions, as we know from “Life’s Little Instruction Book.” So, life also qualifies as a good how-to book topic. There are numerous subtopics, and you’ll never run out of ideas. Here are a few examples:
· “How to ensure your child gets an A+ in math”
· “How to have a successful garage sale”
· “How to organize your home office”
And while we’re on the subject of how-to books, I’d like to make one quick point. The titles of these ebooks do not need to be incredibly clever. Be sure the words “How to” are the first part of the title, and the rest should tell exactly what the ebook is about.
For example, which of these three titles would be best?
1. “How to have a successful garage sale.”
2. “One weekend away from a cleaner house”
3. “How to sell your old shoes for a profit”
Although numbers 2 and 3 are clever, a little punchy, and correspond with the ebook content, I would still recommend using title number 1. “How to have a successful garage sale” sums it up pretty well and will catch the eye of an Internet surfer who is interested in putting together a garage sale and needs a how-to manual.
Anyway, back to the point. Any phase of life, way of coping with life, or large or small thing about life can be the subject of a how-to book.
Looking young
Perhaps sixteen year old girls don’t want to look younger, but from that point on, and for most of the population in Western society, looking young is a common desire. Everybody wants to find the fountain of youth, whether it be in a pill bottle, a special diet, surgery, or an ebook.
An ebook about staying or appearing young in the face of growing old will have a solid future. Here are some title ideas, and I’m sure you can come up with a truckload more.
· “Drop ten years and ten pounds in ten days”
· “How to look 28 forever”
· “100 ways to look younger”
· “Grocery store products that will help you look younger”
· “Look 30 again without surgery”
· “How to live to be 100″
This topic is red hot. Botox, surgery, chemical peels, lasers, diets, acupuncture, electronic pulses, mega vitamins, prescription teas, thigh cream, and teeth whiteners are being purchased by baby boomers, the elderly, and even women as young as 20 ! No one wants to look a day older than they have to.
Health
Health is a concern to anyone who is growing old or ill or faced illness with a loved one or wants more energy or, basically, everybody. Health ebooks are a good investment for you to make. And doctors don’t have to be the authors. Anyone with any credentials, or no crendetials at all, can write books on health. Just be sure you don’t claim to be a doctor if you’re not one.
Here are some health topics you can hit at this moment in time and be almost guaranteed immediate interest, readership, and sales!
Disease prevention and cure.As our baby boomer population ages, most will be afflicted with heart disease, cancer, diabetes, dementia, or some other malady. Give these people some hope. Create an ebook on how to cope, how to find the best practitioners, how to avoid disease triggers, or cures American doctors are unaware of.
Natural remedies. People are curious about alternatives to standard medicine, and are anxious to try herbal, natural, or holistic treatments. Create a book on any disease that covers alternative cures. For example, “How to Treat Lymphoma, Naturally.” Or, you could just address natural supplements in general, “The best natural remedies for common ailments,” or “Holistic health.”
Diet. What we eat is always a hot topic. There are literally dozens if not hundreds of diet fads currently out there. Pick any one of them for an ebook. Then there’s obesity, general health, and also diet supplements like vitamins. Think “How to equip your kitchen for macrobiotic dieting.” Or, “Eat to cure cancer.”
Travel
Never has so much travel been available to so many. People today want to get in touch with the people they love. They want to experience different parts of the world. See exotic things. Be entertained. Also, because, especially in America, adults sometimes work well more than 40 hours a week, people need really good vacations. They’re doing their research to make sure that they will really enjoy their precious few weeks off each year.
Here are some topics for you: how to trade frequent flyer miles, how to keep airport security off your back, how to travel on a dime and get change, and how to keep your children happy on long car trips.
Beyond the how-to’s, there is plenty of room for books like, the best amusement parks for your money, top 100 campgrounds, things you must see and do in Utah before you die, and free things to do when visiting Washington, D.C.
Get the idea? The good thing about creating travel ebooks is that you may already know a lot about a place that other people may be interested in visiting. Makes it easy!
Money
Money makes the world go around (well that and the earth’s axis and planetary forces), and so it would make sense that ebooks would abound on the topic of money. They do, but the market is nowhere near saturated. There’s always room for more. From getting rich to just saving money day-to-day, people are always interested in how-to books related to money. Ideas below:
· “How to feed your family on less than $40 a week”
· “How to get free stuff”
· “How to pay almost no taxes”
· “How to buy a retirement home for no money down”
· “How to be richer than your parents”
· “How to buy cars at auction”
· “How to start a financial management business”
Life enrichment
In these days, although fewer and fewer are attending churches, more and more are flocking to purchase self-help books. Self-help books are leaping off shelves at brick and mortar bookstores. People want to feel that if they read a self-help book, they have all the power to change their lives. Whether or not this is true is moot. Changing your life, soul searching, and helping thyself, are all great ebook topics.
As much as ever before, people want to know how to find peace with their pasts, how to be creative or spiritual in a consuming society, and how to find true love. There is no end to how-to books you could create in the category of self-help, or life enrichment. Here are a few more ideas here:
· How to marry for life
· How to unbreak your heart
· How to stay sane in a crazy world
· How to meditate
A few more topics bound to explode
These are fiery hot topics that are sure to be on the rise. You can pull any one of these to use for your first ebook. Then come back and pull another topic for your next ebook.
Using the latest electronics. We are a society obsessed with having the latest and greatest technology. Do an ebook on iPods, email/camera cell phones, wireless Internet, digital TV, or any combination of these items.
Home improvement. There’s so much of a craze in this area that do-it-yourself (DIY) stores are on every corner of major cities. If you haven’t been to a Home Depot or Lowe’s lately, then you are one of the few. Sure, apartment dwellers and young students aren’t in this market, but people with homes and money to afford them are in this market. In fact, some cable TV services offer entire channels dedicated to home improvement.
Especially of current interest are in-home automation systems. DIY home improvers are eager to learn about and buy things that will make their home lives more relaxing, high-tech, or fun. Create a book to teach them how to make their lights come on for them before they get home from their jobs, or how to press a button to adjust window blinds, music, or temperature. Or how Bill Gates’ house works. Or how to add automation to an existing home, or how to build-in automation when a house is constructed.
Identity theft prevention. Especially because ebooks are marketed on the Internet, this is a great topic. This is because people who purchase over the Internet are concerned that their credit card numbers will not be seen by others or misused in any way. Even away from the computer though, consumers are on-edge about identity theft. Today, people are shredding their receipts, removing their personal information from the face of their checks, and cautiously covering themselves when they type in passwords at public terminals or ATMs. Microchips are being installed on ID cards. People are worried. Tap into this with an ebook!
Safety. Along the same lines as worrying about identity theft, people are worried about their safety from other things like crime, chemical warfare attack, and natural disasters. Watch the evening news tonight, and you will be able to list at least twenty things that people are afraid of. When you talk about safety, you are speaking their language. Titles along the lines of be prepared for any natural disaster would go over well, as would those like never be a crime victim again, how to defend yourself in a parking lot, or prevent sudden infant death syndrome (SIDS).
How-to manuals for any new product recently on the market. This harks back to the Dummies series but takes it one step further. Target your ebook to people who want to buy the most current commercially available item. How to use the new model John Deere tractor. You will be sure that no one else has a book like yours, and you can say so in your sales pitch.
How to survive any phase of life. People face numerous demons and battles as they live their lives. For many, when they’re in need, they’ll be reaching out for help. Support groups, private therapy, being with friends, starting over - these are all solid topics for an ebook. You could also reach out specifically to certain people needing emotional assistance. How to get through the terrible two’s. How to cope with a cancer diagnosis. Living with your own shortcomings. How to live with someone who is dying. Surviving high school. Any of these will do.
Anything to do with pets. People are pampering their pets more than ever before. Some pets are treated better than people. It’s the people who spend small fortunes on their pets that will also be willing to pay good money for an ebook that gives them ideas on how to treat their animals even more royally than they already do.
Write books on how to pamper your parakeet, homemade meals for picky dogs, where the pet spas are, how to train your kids to be cat-friendly, million dollar homes for mutts, which animals make the best pets, or pet psychology.
Traveling mixed with the subjects above. Not only are people traveling like crazy, but they want to customize their itineraries and their methods of travel with their hobbies and lifestyles. Try a few of these on for size: where to dine around the globe and still stay on a low-carb diet plan. Hotels with the best exercise facilities. How to travel exquisitely with large dogs. Crime-proof your campsite. Be creative. There’s a market here.
Using the Internet to meet people. As I said, the craze is upon us. Everyone’s online, and sometimes folks spend more time chatting with Internet buddies than they do talking face to face with actual friends. I know I’ve been guilty of this one myself. Anyway, along with the advent of the World Wide Web, came people who need a little help figuring out how to get where they want to get. They want to find like-minded people, find a date, find love, find support.
There’s a huge ebook market for hooking people up with people online. Here are just a few things that could be covered: speed dating online, virtual music jams, taking online classes, hooking up with people who share your hobby, and finding online support groups. Any of these and more are of interest to people who wish to get maximum benefit from their ability, thanks to the Internet, to network with people in the farthest reaches of the world. In fact one of the appeals with online communing is that distance does not matter. Help these people in foreign lands find each other with an ebook.
Topics of special interest to women. The facts don’t lie. Women dominate the Internet, and they spend or influence spending of 80 cents for every dollar changing hands. What women want has never been so important to business owners and authors.
Certain topics appeal particularly to the female set. These include beauty, health, decorating, emotional support, and life enrichment. Women do a few things, generally, that men don’t. They play bunko, wear make-up, and talk for hours to their girlfriends on the phone. They send more greeting cards, prepare more casseroles, and vacuum more often than men. They eat more salads and go shopping more often for clothes. They get more pedicures and love to dance more than the average man.
There are two things to keep in mind with regards to women and ebooks. If you want to attract a female market, you need to write about a topic that women like to read about, and you want to make the title friendly towards women.
Here’s a female-oriented subject and title: Where to find great shopping bargains in Taos. And here’s a male subject: Where to catch the most fish in Taos.
Here’s a female-friendly title (same as above): Where to find great shopping bargains in Taos. And here’s a male-friendly title on the same subject: Keep your money in your pocket in Taos. See the difference? Know your market, and if you need to choose between one or the other, you’re safe going with the women’s title.
Sex. People don’t need to sneak out of bookstores with erotic books in their hands anymore, and they know it. They are looking on the Internet for sex materials, toys, and books. The Internet is private, individuals can take their sweet time, and indeed they can surf with or without a lover sharing their chair. There’s been a recent ebook success entitled Orgasms for two. There is room for more similar ebooks. On the subject of sex, this is one case where a fiction book may also do the trick. You could create erotic short stories or a how-to-have-great-sex ebook. Either ebook would entice adults interested in this category (and incidentally, most adults are indeed interested in this category).
Get more interesting articles on Internet Marketing at my blog: http://mfuzi.com
About the Author:
Hi, my name is Fuzi. I have been in the internet marketing arena since late 1990s. I am sharing some internet marketing ideas with my articles here.
Author: mfuzi.
When you hire for a writer for your ebook, what you are doing is enlisting the services of a ghostwriter. A ghostwriter is a writer who publishes under someone else’s name, with the consent of both parties.
Traditionally, ghostwriters have been and are still today hired by celebrities to write autobiographies when the celebrities are not talented writers. Ghostwriters also sometimes create works for well-known authors, such as Tom Clancy. This practice is done for business reasons, because the author’s name alone will sell the books, no matter who actually wrote them.
Ghostwriters may also write for book series’ that don’t actually have a real-person author. An example of a series written this way is the Hardy Boys series you may remember from your youth. The Hardy Boys cover author, Franklin W. Dixon, does not actually exist. Many romance novel series’ have also been created in this way, where the author name on the cover represents any number or variety of commissioned writers.
With the advent of the Internet and ebooks, today, ghostwriters also write ebooks. When you outsource your ebook to a ghostwriter, you are giving them the job of creating the words in your ebook in exchange for a fee. You still get to put your own author name on the finished product. Ultimately you will own the copyright, and you can sell the ebook as many times as you like. If it sounds like a pretty nice arrangement, it is. It’s all completely legal and commonly done. And you do not have to be a celebrity or Tom Clancy to hire one.
Great things about ghostwriters
Just because a ghostwriter does the writing does not mean that you do not deserve to be the credited author. You will be the originator of the idea, and provide direction to the ghostwriter, so that the written material reflects what you want it to say. You may also create a pen name for yourself if you wish your real name to remain anonymous to casual readers.
Once you hand off the reins to a ghostwriter to prepare an ebook for you, you may never go back and try to write one yourself ever again. A ghostwriter can do so many things for you, from researching to editing. And any writer knows that the process of writing and polishing a book or an ebook takes a significant amount of time. Much more than most readers will ever know. Start-to-finish writing is a large task best left to those who love their jobs, who are willing to spend the time writing and re-writing incessantly until things are just right, and who has talent and experience in the craft.
What they can do
You can outsource more than just rote writing to a ghostwriter. In fact, ghostwriters can be hired to research your topic fully on the Internet or elsewhere. They can then translate your or their research into organized sections and create palatable, conversational paragraphs for your readers. They can interview people that you designate or that they seek out for the ebook.
They can separate the ebook-worthy material from non-ebook-worthy material for inclusion with an eye on what readers are interested in and what you have hired them to write about. In other words, good ghostwriters will stay on the topic as they write and not veer off into irrelevant tangents. It’s actually an art form in itself to be able to insert quips and images that are designed to hold a reader’s interest while quickly and smoothly getting back on track to deliver the information promised by the title and table of contents.
Speaking of the table of contents, an experienced ghostwriter can review rough notes from you and propose a title and table of contents. Ghostwriters can start from notes, organize the material into an outline, generate a table of contents, research and add filling text, make boring information flow like an entertaining conversation, and more. They can basically start with whatever you’ve got to start with and get you from there to a completed ebook.
If you have already tried your hand at preparing an ebook, a ghostwriter can whip your existing draft ebook into sell-able shape. She can review the content, make suggestions, do necessary research, add new sections, repair grammar, or revise any not-quite-perfect portions of the ebook. In fact, it has been known to happen sometimes that one ghostwriter will be hired to edit another ghostwriter’s work. This may be done in a case where you are not satisfied with the result from the first ghostwriter, or can also be done if you just want to polish your product - going on the two heads are better than one philosophy.
She can use a writing style and language that is appropriate for the book. Should it be in first person like this ebook is? Or perhaps it would work better in third person like many reference books are written. Should it be written from a female or male perspective? Ghostwriters will accommodate your preferences, and if you don’t know your preferences, ghostwriters can help you make those decisions.
She can put the ebook into the format that you choose. If you want your pages to appear the size of regular notebook paper (about 8 ½ inches by 11 inches), then the writer can prepare the manuscript to fit. If you like large margins, where the text appears in-between in a narrower column, the ghostwriter can do that. Narrow column ebooks are popular, and easy on the eyes. If you like a blank page preceding chapters, ask for that. For items such as page dimensions, font, and layout, she can make recommendations. She can also, in most cases, provide you the electronic file type that you prefer (MS Word, WordPerfect, Adobe Acrobat, Internet html, or other), or make suggestions to you on format.
Finally, good ghostwriters can write quickly. Ghostwriters cannot perform miracles, but it’s not unheard of to get an ebook done in 30 days when you need it fast. Depending on your need and schedule, you can usually find some who will work even more quickly. It’s nice to allow six weeks, but not necessary.
Where ghostwriters lurk
You can find ghostwriters the hard way or the easy way. The hard way is to locate writing or authoring organizations in cities around the globe, and interview writers until you find one that you believe is qualified to write your book.
The easy way to find a ghostwriter is to go to an Internet site where ghostwriters are hanging out, ready to respond to classified ads. You place an ad for your project, and you wait for bids to come in. Two large sites with gobs of ghostwriter of traffic are Elance and Guru.
A third way is to contact ghostwriting companies directly.
Of the avenues available, I recommend going through one of the large sites that have high ghostwriter traffic. Sometimes these types of sites are called freelancer databases, ghostwriter banks, freelancer job banks, or similar.
Get ghostwriters competing for your ebook
The two large online freelancer databases where ghostwriters lurk that I mentioned above, Elance and Guru, operate in essentially the same way. Basically, you post an ad and wait for responses. You choose a writer from the list of responders, agree on a schedule and fee, and then move on and do something else until your ebook arrives to you in your email inbox.
Both sites maintain catalogs of people who provide freelance services. The Elance catalog has over 50,000 people listed. Some of the people in the catalog, or bank, provide software programming or other service. Not everyone in the bank is a ghostwriter. So when you get to the site, you’ll need to navigate to the area that applies to ebooks and ghostwriting. Although this may take you a few minutes at first, the site is easily navigable once you get your bearings. Let’s walk through Elance.
Go to www.elance.com. From the home page, scroll down to the menu along the bottom of the page, and click on “Marketplace.” From the marketplace page, look to the left hand side of the screen, and from that menu, click on “Writing & Translation.”
In Elance’s writing marketplace, browse through others’ ads to see how they are finding ghostwriters, and roughly what the projects are paying. With a quick browse you can see how ads are written and which ghostwriters have responded, and additional details about the advertisers and the ghostwriter responder.
Placing ads is free as of this writing. The ghostwriters are the ones who pay to review the ads. Isn’t that nice? You will need to “subscribe” however, and get some of your information into the database in order to advertise. This is only fair so that responders know what they are responding to and so that there is trust that payment will be made when the job is completed.
I recommend that you subscribe right away, so that the processing can take place while you’re getting your other pre-work done (selecting a topic for your ebook and creating your ad for posting).
Once you place an ad, writers will begin to post online bids for your project. They may offer to write your ebook for less money than the maximum pay you stated in your ad, or they may offer to write the ebook more quickly than you’ve stated you require. Basically, they start a friendly competition (usually friendly) to get your business. Lots of them will be appealing. That’s because it’s a buyers market - good news for you.
Each responder will provide some background information along with their offer. There will be navigable links you can click on to review their history with Elance, their portfolio, and ratings given by some of their clients. Unsubscribed web surfers will not have access to all the detail that you do on the ghostwriters. Likewise, casual surfers will not have access to all of your ad’s details either. From the bids you get, you read up on the materials available and make a selection.
Once you’ve awarded the project to a writer, you’ll work up an agreement between you and the writer, and arrange payment through Elance. There are agreement templates you can use on the site, and there are recommended methods of paying also. You may want to browse through some of this information early on regarding scheduling and payment, even before you place your ad, to make sure you understand the “fine print.” There’s nothing terrible there that I know of, but read it all anyway because it’s the smart thing to do.
Payment can be made before the writing starts, after the writing is completed, or half before and half after the writing is completed. When you do pay, a percentage will be taken by Elance. This fee is currently less than 10 percent and is considered a finder’s fee. Basically, you won’t pay anything to your ghostwriter or to the databank service until you have actually selected a writer.
Guru operates similarly. You can visit www.guru.com to find the company’s agreements, paying procedures, and finder’s fee amounts. The home page of Guru lists categories of freelancers available. You will want to head directly to the “Writing/Editing/Translation” category list on Guru. Currently, there’s a fee structure at Guru that varies depending on what type of subscription freelancers or service companies have purchased. Some freelancers can list basic skills and respond to some ads for free. Paid members and companies will have higher profiles and be able to bid more frequently. To post a “ghostwriter wanted” ad is free. You will still have the power to peruse the entire catalog and invite certain service providers to bid on your project. The finder’s fees range from 5 to 10 percent, and the finder’s fees are pulled from the buyer and/or the seller at Guru.
Guru is a larger site that has won some awards and has a catalog of hundreds of thousands of service providers in their database. Like with Elance, only a fraction of the service providers are ghostwriters looking for ebook work though. But a fraction of almost 500,000 is a good number.
The information available about each service provider, i.e. ghostwriter, can be compared to information available on vendors on the popular eBay auction site. Histories and rankings on the large sites are readily available for each writer or company you are thinking of hiring. You can see if other clients have been satisfied with a writer’s work, and see how many ebooks a ghostwriter has written through the use of the freelancer bank. These indicators can be very helpful when it comes time to make a selection, and I’ll talk more about how to choose a writer in the next chapter.
There is another freelance database on the web where ghostwriters lurk sometimes called AllFreelance. There, ebook creators have been known to find ghostwriters using a procedure similar to the ones at Elance or Guru. Ads are placed, and freelance writers respond with bids. I don’t like the site myself because of the irritating popups. But, it’s got some traffic. If you’d like to check it out, swing by www.allfreelance.com. But don’t say I didn’t warn you about the popups. I’m a busy man, focused on what I want to get done, and therefore I personally don’t generally return to popup sites (as you may be able to tell by now!).
If you don’t want the project details public
You may not wish to reveal your one-of-a-kind ebook subject or title to just anybody in what amounts to a classified ad. But you still want to attract competing ghostwriters to your interesting project. Here’s what you can do. Both of the freelance database sites provide a mechanism for you to post some information in your ad that only the paid subscribers can see. This is a good way to go, and you’ll see during your initial browse of others’ ads that many advertisers do this. You’ll see a symbol next to the project listing that indicates some of the detail is locked from public view. Already, portions of the ads are hidden from public view, and extra “locking” reduces the visible portions even further.
Also, you can be vague in your ad. There’s no need to list your title, ideas of chapters, or even the precise nature of the subject matter. In your ad, you can call your project a “business ebook,” if you like.
When you hire a ghostwriter, you will of course need to deliver the particulars so that they can do a great job for you. Even then, it’s common to have the writer sign a confidentiality agreement. So, basically, don’t worry too much about someone else seeing your idea before your ebook is done. The threat of an ebook idea or title being stolen is not really that high, although as mentioned earlier, ideas are not copyrighted, so someone could rightfully go running off with your idea. The truth is any reader of your book or related sales web site could swipe your ideas just as easily. Regardless of the risks, try not to deliberate or worry excessively. I’m sure you are busy too, and you have better things to do.
You may wonder why the ads are made visible to the public at all. The sites make all ads available in partial form so that unsubscribed visitors may, by viewing samples, be enticed to become members. Everyone starts as a browser and needs something to browse before making larger decisions.
As you browse, you will surely see that invariably, advertisers get some responses that are outrageous. Offers to write a 100 page book in a day for a few hundred bucks. At this stage, just ignore those, and know that regardless of a few sour grapes, overall the system tends to work.
You can move things along a little in terms of trying to get the type of responders you want. Obviously, offering a legitimate amount of time and pay is one way to attract a good ghostwriter. On Elance, you can peruse the database and select certain writers to invite them to bid on your project. On Guru, you can screen out certain types of people from the list to bid on your project.
Once you get to the list on Elance, follow the site’s instructions to invite certain people to bid on your project. You can either browse through the list line by line, and select candidates you like to invite, or you can do a site search for certain types of qualifications. There’s usually a limit on how many freelancers you can “invite” to bid. Ten or fifteen writers should be plenty though. The sites limit invitees to keep advertisers from mass-inviting the whole list. That would serve no purpose since ads are viewable by all members, but some advertisers would surely mass-invite to be more visible than competing projects. Limiting invitees takes care of that potential problem.
On Guru, you can limit your ad allowing only writers with certain qualifications to bid. Because Guru’s database is so large, most advertisers screen out writers who do not have paid memberships. This, in theory, eliminates fly-by-night writers who are not willing to pay or to maintain a monthly subscription to the service.
On Elance and Guru, most ebooks are outsourced for a flat fee. When I say flat fee, I’m talking about the money you offer to pay the ghostwriter (as opposed to the various percentages and fees taken by the database site). If you choose to, you may, in addition to the flat fee, offer a ghostwriter a per-sale percentage. This is a good-hearted thing to do, since the writer created the work. Even ghostwriters have to live. You are never under any obligation, and most ebook owners don’t offer percentages to their ghostwriters.
Alternative to writer banks
Frankly, placing your project ad into a large database like one on Elance or Guru and getting competing bids is the most efficient way to find a ghostwriter. However, I would be remiss if I didn’t at least let you know that there are some ghostwriters that you can hire directly. I mentioned you could look around in writing organizations, but also, you can go directly to any of the web sites listed in the last section of this book. You will need to do your homework, check references, etc. on any of these ghostwriters, just as you would with ghostwriters on the database sites.
To find more individual ghostwriting web sites, search the Internet for “ghostwriting service,” or “ebook ghostwriters.”
If you hire directly, you will save yourself the finder’s fee charged by the database web sites. However, you will not have access to the competitive marketplace and the ranking information from the large sites. On Elance and Guru, after projects are completed, many clients provide some very valuable and useful feedback on their experiences with the ghostwriters they hired. This feedback is available to future clients and people who are placing ads.
Individuals and companies who provide ghostwriting services but are not bidding for your job through Elance or Guru may charge flat fees, percentages, or per-page rates. Some require partial credit in the ebook. Some of them advertise rates that are rather high compared to the ghostwriter banks, but you may also find some that are comparable, such as www.truetalentmedia.com.
Talk to individual-site potential ghostwriters online to find out their fees, experience, and such. If one can’t help you, he or she may be able to direct you to someone else in their line of work that can.
However you go about finding one of the many ghostwriters that are lurking day and night, for efficiency’s sake, do use the Internet. Post your project on Guru or Elance or both, or initiate contact with an online ghostwriting service. Once you start getting bids from the banks and/or pricing and service information from the individual ghostwriting services, you’ll have decisions to make, and I’ll tell you how to choose a writer in the next chapter.
Some tips on posting your ghostwriter wanted ad
Back to the database sites, posting an ad is simple once you have your topic or title selected. You want to include some particulars, but not all of them at this stage. (Once you negotiate terms with a writer, then you will of course put every item that you require into a contract.)
Your ad should include the following items:
1. Short description of the project. A few lines at most.
2. Maximum amount you are willing to pay. Writers can bid lower than this, but they cannot bid above your maximum offering for your project.
3. Date you will close bidding on your project. Close bidding in a few days or a few weeks. Don’t leave your ad lingering on the site too much longer than that, because it loses momentum. Besides, if you are not getting responses you like, you can always place another.
4. Deadline the ghostwriter will have to meet. Give the writer a month or six weeks if you can. But, if you really need an ebook in seven days or less, then specify that.
If, for example, you’d like to have an ebook written on the subject of how to home school your gifted child, here is some text you might include in your ad.
1. An 80-page or longer ebook covering successful homeschooling techniques to use specifically with gifted children. Research to be done by the writer. Two revisions if necessary.
2. Maximum acceptable bid: $1200.
3. Close bidding date: 12/05/05.
4. Will need completed book within 21 days of job start.
You can specify any other parts of the book you like, but keep your list of requirements relatively short. For example, you may specify that you need a glossary chapter or that you will need drawings and/or photographs included. For an ebook on how to tie your own flies, you may ask that the ghostwriter provide drawings, or you may provide the drawings yourself. The former is easier for you, but will probably drive the cost and delivery time up somewhat.
When you come to an agreement with a writer, you will naturally provide all the other details he or she will need to complete the book. He may need to know what font you would like or what personal details you want included.
It is a good bargain to pay around $1,000 to get an 80-page ebook ghostwritten without drawings, photographs, or cover art included. It is possible to get good ghostwriters sometimes for a tad less. If you offer to pay a maximum of $150 for an 80-page book, you will not likely get a ghostwriter who knows what he is doing. You can advertise a maximum of $1,000 for a 60-page ebook, and you will get some legitimate offers in the range of $500 to $1,000. Although you don’t want to pay a huge amount more than necessary, I do recommend that you offer and pay an adequate amount to get a good ghostwriter. It’s worth it.
My rule is for a simple ebook, I will pay up to $1500. I add more if drawings or photographs are required or if length is greater than 80 pages. My math indicates that I will need to sell roughly 100 ebooks to recoup that money. No problem, since I’m working the marketing and sales end instead of writing the book. And my sales are much higher, generally.
Tell viewers what kind of qualifications you are looking for. Either make the selection on the screen by clicking on the categories provided by the service, or indicate clearly in the text of the ad what type of person you’re looking for.
You will also want to indicate that you may require that the ghostwriter make revisions after you review the ebook. Note this in your ad as well. It is okay to indicate that you would like two sets of possible revisions to be included in the bid. When you negotiate the final terms with the writer, you can specify what types of revisions are included and the timeframes for them to be done.
One thing you do not want to do is to change your mind on what you want after you have already posted your ad. Although posting is free on the ad sites, if you make changes or otherwise renegotiate on terms already established, word will get out. Besides it’s just not a good idea. It wastes your time.
A great way to make sure you’ve included all necessary details, but have not gone overboard with too much detail in the initial stages, is by browsing other ghostwriter-wanted ads Elance or Guru. In ten minutes, you’ll be able to jot down your ad by using one of them as a template.
Posting projects (or, running your ad to find a ghostwriter) requires a little bit of reading time on your end. But once you learn how to post ads the first time, you can repeat the process over and over again with little effort whatsoever.
Do it your way with ghostwriters
Don’t be fooled into thinking that you can have it your way with any other route. To get exactly what you want without writing it yourself, hire a competent ghostwriter. There is another way to sell or give away an ebook without having to write it. I’ll tell you about it and then tell you why I don’t much care for it.
Ebooks that have already been written are available for purchase. The process is often called “ebook reselling.” You can actually buy, and pretty cheaply I might add - sometimes for less than a hundred bucks, a pre-written ebook. With the price, you obtain the license to resell. Then you can sell that ebook as many times as you like for any price you like.
I don’t recommend ebook resales for several reasons. First, you don’t get to create your own personal and unique book. Others will also have resale rights. The very customers you are trying to sell to may be also receiving marketing materials from someone else for the exact same book!
Second, many of these resale ebooks contain marketing information or links to other services which serve the purposes of the original writer and not you or your targeted readership. This is one of the ways that an originator gets by with selling the ebooks so cheaply for resale. He heads straight to the bank whenever a reader that you sold the book to buys one of his offered services or other ebooks.
Third, ebook resale services are heavy-handed with advertising. You can’t even pay a visit to one of their web sites without getting bombarded with popups. Nobody likes over-the-top selling or advertising. In fact, no one likes sneaky, subtle advertising either. If your readers go back to the originating web site, which will most definitely be listed in the ebook, then they’ll be bombarded too. With your own ghostwritten ebook, if you utilize advertising of your own services boldly or subtly, at least the advertising you’re exposing to the readers is for products or services that you will receive compensation for. And then maybe you could resell your book…just something to think about.
Ghostwriting gives you a one-of-a-kind product. In the end, although someone else wrote it, you dreamed it up, and you own it outright. Ghostwritten ebooks, compared to resales, offer maximum flexibility for you to market, revise, advertise, and more. You can actually legally pursue anyone that tries to copy the written work or resell your ebook without your permission. You’re protected by the copyright law. Pay the money to get a unique book created that you have control over. Pay extra to get an excellent ghostwriter if you need to (what I mean is don’t always take the lowest bid necessarily). Then you will be proud to sell your well-written, distinctively-your-own, ebook.
Get more interesting articles on Internet Marketing at my blog: http://mfuzi.com
About the Author:
Hi, my name is Fuzi. I have been in the internet marketing arena since late 1990s. I am sharing some internet marketing ideas with my articles here.
Visit http://mfuzi.com for more interesting internet marketing articles.
Author: Roy Sutanto.
What successful marketers say is true: Article marketing is the most powerful traffic-generating and product marketing tool in the internet today. Millions of internet business owners are using it not just because it is effective, but most importantly, it is free and easy to use.
Here are the 8 priceless ways to improve your article marketing:
1. One of the main reasons why you are publishing your articles is to build rapport with your potential clients. You would want them to like you so they will eventually consider doing business with you. One of the best ways to achieve this goal is by taking the time and making your author’s bio interesting. Most publishing sites allow you to introduce yourself to your readers so they would know more about you on a personal level. List down your hobbies, interests, your expertise, your desire to help, and some of your personal information. Don’t forget to include your most recent photos so your readers can connect the information with a face.
2. Consider your target market. Never write based on what you want to know and put your readers on top of your priority list. Consider their needs, their pressing issues, their demands, and the things that they are deeply passionate about. These are the topics that you should write about to effectively drive them to your website.
3. Learn how to attract attention online. If you are unable to grab the attention of online users, your marketing efforts will go down the drain. Learn the ways on how to get people to notice you by using striking titles that can easily pique the curiosity of your potential clients. Use powerful words, communicate the benefits you can offer to your readers, and be direct to the point.
4. Be a good source of information. By this, I mean offering your readers with fresh, unique content and not just re-writes of articles that are posted on the web. For your articles to be valuable, they need to include content that cannot be found elsewhere.
5. Be entertaining. Never sound boring or you’ll instantly lose the business of your readers. Make your articles sound upbeat, entertaining, friendly, and warm so you can easily build that connection with your potential clients.
6. Be trustworthy. If you would like people to trust you, you need to strive on giving them content that are credible and fact-based. Remember, one wrong information can easily mislead your readers. This can greatly hurt your online credibility and make you easily lose your clients.
7. Create more inbound links for your website. There are actually 2 ways to do that: multiply the number of your articles and focus on the quality of your content. When you increase the number of your output, you will gain one quality inbound link per submission. You will also increase your backlinks when you create great articles as you can be assured that they will be picked up and widely republished by other marketers.
8. Maximize the use of your resource box. You can actually use 3 hyperlinks within your resource box that will drive your readers to your website. Take advantage of this to increase the chances of your site being visited. I suggest that you use 2 anchor texts and an absolute URL.
About the Author:
Roy Sutanto is the author and to download your free book on “How to Maximize Your Online Business Profits And Exposure Through Expert Use of Article Marketing” Visit http://www.richmantips.com/viralarticle for more info.
Author: Craig Summer.
Ebooks are part of the new frontier of cyberspace. They are the latest new medium for sharing marketing information, ideas, techniques, and expert knowledge. Each day the number of people accessing the Internet grows, causing the exposure of your ebook to increase incrementally.
Ebooks have certain abilities and qualities that other mediums do not. Ebooks are easy to produce, and their production cost is inexpensive You don’t need a publisher, an agent, a printing press, offset film, ink, paper, or even a distributor. You just need a great concept, the ability to write it or to hire a writer, and the right software.
Another amazing ability of ebooks is that you can embed links to external sources within the pages. When the reader selects one of these links with the mouse, they visit the site you are pointing them to. This is a great way to expand the readers experience and show them the value of your ebook as well as introducing them to relevant material which confirms the message of your ebook. Imagine the possibilities for encouraging the reader to view your items for sale, or items for which you can earn an affiliate commission.
With more and more people accessing electronic information via electronic book readers, PC’s and laptops, this is the age of the ebook. And the great thing about ebooks is that they are not just restricted to words. You an easily include images, videos, links to external websites, music, the possibilities are endless. And all of this increases the experience of the reader.
Ebooks are easily and rapidly distributed online. They are easily updated; they do not require a second print run. All you need is to go into your original creation and modify the text or graphics. Because of this flexibility, ebooks can change and grow as fast as you can type.
Ebooks are also immediately obtainable. You don’t have to go to a bookstore or search through endless titles at an online bookstore. All you have to do is download it from a website, and presto! It’s on your computer, ready to be read.
You have creative control over your ebook. You don’t have to send off copies of your manuscript to every publishing house in the telephone directory and then wait for the endless stream of rejection letters. You do not have to compromise with an editor or the publishing trends of the time. You don’t have to haggle with a designer. You are in complete control of the design and the text.
Now think of how you can apply all of these ideas to promoting and marketing your home business. You can use them to appeal to new customers, promote affiliate products, generate new members to your email list..and so on.
About the Author:
Craig Summer is the compiler of The Ebook Process - How to Write Publish and Market an Ebook which can be found at www.e-bookcountry.com/ebookprocess
Author: Craig Summer.
Choosing the right e-book compile is an important part of e-book publishing. As they all cost money and the prices vary enormousl, it is important to establish what your requirments are befor going ahead. It is also important to find out what features are available, as there may be some that you don’t know you need yet!
What is an eBook compiler?
You’ve written and revised your ebook, hired an artist who has produced outstanding graphics, and now you’re ready to actually put together your ebook. What you need to make an ebook is software called an ebook Compiler. There are many different compilers to chose from, but first, you need to know exactly what an ebook Compiler does. Here is the simple explanation:
An ebook compiler is a software program that converts either text pages or HTML text into a single executable file or an ebook.
If you or someone you hired has created a file with graphics in HTML, you will need an HTML ebook Compiler. This type of compiler requires a working knowledge of the HTML tag language. You can also use software to do this for you, such as Microsoft FrontPage or Macromedia Dreamweaver.
How do you choose an eBook Compiler?
There are a large number of ebook Compilers available on the market, all with glowing sales copy and techie language. It can get very confusing and overwhelming very fast without some simple guidelines to help you figure out which compiler is right for you. Choosing an ebook Compiler depends on a number of factors:
1. How did you create your pages? Did you use HTML or PDF format? There are many more compilers available for HTML, but you can find some very good compilers that will covert your PDF files into an ebook.
2. Consider how easy the program is to use and the thoroughness of the software’s instruction manual. It is absolutely necessary that the compiler you buy have an instructional manual, documentation, or online “wizards.” If it doesn’t, your chances of figuring out how to correctly use the program are compromised, and the time required doing so is going to be significant. Many manufacturers of compilers offer a free trial version so you can play around with it and see if it suits your needs. Download the trial version and ascertain that it actually does what it claims to do.
3. Security features. If you plan to sell your ebook, check out the security features of the compiler software carefully. Security features should include: prevention of the reader from modifying text, access only to the pages you assign or by entering a password, different ways of generating passwords such as secure passwords, user-friendly, and open passwords.
4. Supported scripting. Find out what scripts the software supports. Scripting allows you to create special effects, customize menus, and create and modify other user interactivity. Choose a compiler that permits you to include graphics, search windows, hyperlinks, forms, surveys, etc.
5. Pricing. This is a factor that is not always easy to gauge. The highest priced compilers are not automatically your best choice.
Choose your compiler based on the necessary requirements for your Ebook. That means you need to know exactly how you plan to use your Ebook and what functions you require.
About the Author:
Craig Summer is the compiler of The Ebook Process - How to Write Publish and Market an Ebook which can be found at www.e-bookcountry.com/ebookprocess
Author: Suneva Lightfoot.
Knowledge is not only powerful it is valuable as well. Information publishing; writing and marketing an e-book is one of the best ways to profit from what you already know. But the thought of becoming an author intimidates many people because they do not understand the process.
For your first e-book project it’s much easier to write about what you know well or a subject that holds a high level of interest for you. Creating an e-book does require research, it is important to verify the sources of your information: using the Internet makes this part of the process much less time-consuming. Depending on what type of e-book you are writing you can also find tools online to help you create a glossary or bibliography.
Begin the process by making a list of what you know or want to learn to perform an Internet search. You need to know what types of books are currently being offered on these subjects. Why is it important to consider your competition in the process? Because if there are 2,000 books on the same subject it will a large marketing budget. You need a unique marketing angle on whatever subject you choose to create sales.
This brings us to the second point– take a look at how the subjects are presented and think about what specific topic has not been discussed about your particular interest. Keep in mind that no matter what your interests may be, you have plenty of company. Don’t believe me? Try this: think of the most unusual thing you like and search the Internet for it–I bet you will find more than one listing for it.
In general, people seek new information because they’re constantly seeking ways to make their lives easier. Perhaps your experience has provided you with a new way to handle a task that will save them time and money? But human beings are curious by nature and many people have a variety of interest beyond taking care of responsibilities: there is a lot more to life than many people even imagine.
Whatever the case may be, it is important to create a distinct image for your e-book and establish new value for the readers. The grammar vocabulary and style that you use also are important elements that need careful attention. Before you go to the next step of the publishing process you should enlist the services of a professional “fresh set of eyes” to proofread and edit your e-book for grammatical errors, and to make sure your writing can be easily understood.
When the editing and proofreading process is completed you can add the finishing touches such as diagrams, charts or graphic images that illustrate certain parts of the contents. Even though your book is in electronic format having a cover designed to simulate a hardcopy book will make it easier to market.
Publishing your e-book can be done easily by using an e-book compiler. These software programs automatically paginate your e-book in the format you desire. You can have the title of each chapter at the top of the page as well as the page number. The software can also prohibit certain activities such as printing or copying the contents.
Unlike a few years ago when e-books were new on the market, today there are thousands of outlets to market and sell your e-book—including some of the major book retailers such as Amazon.com and Barnes & Noble. There is a huge selection of authoring tools available that simplify the process of creating your e-book for profit.
The people who write e-books are just like you and me. There are people who are interested in your valuable experience and knowledge — share the wealth and prosper.
About the Author:
Suneva Lightfoot works with In The Media Dot Com providing keyword analysis, search engine marketing, Internet market research, unique website content and articles for businesses of all types for the past 8 years.
Author: Adam Jaylin.
An audio book is a recording that is principally of the verbal words. It is often based on a recording of viably available materials on paper. However, this is not always the case, nor is this necessary to fit the meaning of an audio book. These books were not projected to be a book but it is an audio version of a book. Such books are mainly good for car rides and for people who face problems in reading or do not like to read. However, these books are also very useful for the blind people.
In the decade of 1980, major efforts have been made to attract the book merchants. With the entrance of various renowned publishers, these books become the part of every bookstore. The books mainly hold the context of a regular book but in an audible format. Various media types such as Cassettes and CDs are being used to record or store these books. These audio books could be of great advantage to the blind or illiterate people.
In the year 1931, a radio program was established by the Congress. This program was meant to help the blind adults. This program was known as Books for the Adult Blind Project. In the year 1932, The American Foundation for Blinds developed the foremost talking books. Mr. J.P. Harrington, an anthropologist, has contributed a lot in making such books a great success.
These books were mainly developed for the blind persons. However with the regular development in this field, these books are now also treated as the learning material for the people suffering from mental problems such as dyslexia. These spoken books also arrived as totally dramatised editions of the printed books. These dramatised spoken books sometimes called upon a complete cast, music and sound effects to entertain their audiences. Considering this stream of these books, Audie Awards are being given a